How the NFL Lockout is Already Forgotten

I don’t care for Football, I really don’t. I spent my morning watching Liverpool FC playing to a 1-1 draw with Sunderland. Yes, that is soccer. The point being, if the NFL packed it’s bags and moved somewhere very far away, I would be quite happy. And I would watch more soccer on ESPN. And that is fine by me.

But if you have happen to turn on any sports broadcast in the last 2 and 1/2 weeks, than you and I both know that the lockout has ended, and football is gearing up again. And by “gearing up” I mean “absolutely being marketing through any channel or outlet available”. If you watch ESPN, you have most likely realized that SportsCenter has become ‘SportsfootballCenter’. I think they forgot Baseball is a sport. If you liked to listen to ESPN Radio – then you have also realized that Mike & Mike Radio is also NFL crazy. I think their podcast intro sums it up quite nicely:

“Hey it is finally over, the lockout is no more, and football season is officially a go! So don’t wait another minute – head to Stubhub! Chose the seats you want and get ready for another awesome season of the greatest show on Turf! Because that now that the season is on, the only question left is – Where do you want to sit?”

Well that is the way I want to start my morning drive, everyday. I encourage you to look at the description of their Podcasts from July 25 to now.

Now to me, any sport that has ‘lockout’ next to it is most likely going to hurt their fan base. Seems logical enough. Take a look at the NHL:

What happens to you when you lose a season? You pay for it.  You lose more then income, and without a doubt you lose your trust with your fans. The NFL did not lose a season, but the very fact that there was the chance of a lost season should also show some ramifications, correct?

Well maybe not so much. A poll taken from redding.com reveals that more then 50% of football fans have either the same or more interest in the upcoming season.

Take a look at every year’s middle line. It’s every June/July, and football is about to start up. You can see the same ‘U’ pattern in every year, expect that it seems to be increasing each year. Now you would expect to see a dip in 2011, but remarkably there doesn’t even seem to be a change at all. Heck, look how the NFL has fared with the only constant sport this summer – yes, Baseball:

Yes, the MLB is the red line. And yes, it really has not fared much better than an NFL lockout.

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About thomaspuglia

Thomas is a Graduate of Florida State University and pursuing a life in PR/Marketing. A passion for people and a slight obsession for soccer, Thomas is volunteering as the Public Relations Coordinator for The Children's Hunger Project in Melbourne, FL. What does the future hold for this young professional? A life in Tampa with an amazing career ahead of him. View all posts by thomaspuglia

3 responses to “How the NFL Lockout is Already Forgotten

  • Bryan Trude (@BTrudeUCO)

    Considering it markets itself as “America’s National Past-time,” it really amazes me just how poorly baseball does compared to other big league sports.

    The NFL lucked out by kissing and making up before anything of import was lost.

    • thomaspuglia

      Absolutely Bryan. Does ESPN love football that much? Is it the Steroid issue? Whatever it is, the fact is that if the Yankees are not in the World Series, then nobody cares. Remember how many World Series the Giants have been in? You somewhat forget (except a very population on the west coast) because they are not the Yankees.

      • Bryan Trude (@BTrudeUCO)

        To be honest, I couldn’t tell you how many WS wins the Yankees have (though my sports editor could with both hands tied behind his back,) however I think the popularity of football extends far beyond ESPN’s influence.

        Being Oklahoma-bred, I can tell you that football, especially at a collegiate level, is…and I’m using the scientific term now…a big f**king deal around here. Football is a physically intensive, physically violent sport, whose rise in popularity beginning in the mid-1990s seems to mirror the emergence of the rise of hypermasculinity in popular culture overall during the period.

        For as long as I can remember at least, American culture has always valued men of “action,” the strong, silent type who can get what they want, do right and dole out justice on the strength of their fists and the accuracy of their gunfire, a sentiment football seems to have been bred for.

        Now, I have only seen a handful of baseball games live, and only one of them was an MLB game. Those games were many things, but they were not “action packed” like many sports fans tend to gravitate towards.

        Although, I will say that Rangers-White Sox game was the best nap I ever took in a public place.

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